- Reward Based Reviews: Customers will be rewarded with
QBKsby merchants for sharing their experiences on the QashBackPlatform. This incentivized system will significantly reduce the polarisation bias that is systematically flawed in the current online review system. The reviews are more credible as the customer will be rewarded even when the reviews are negative.
- Behaviour Based Promotions: With permission from the customer, merchants will be provided with information that
havebeen processed using QashBack’s Artificial Platform. This information allows merchants to offer promotions that will be of interest and relevant to meet the needs of the customer. Through this, merchants will be able to target interested customers more efficiently thereby cutting down on unnecessary advertising costs.
- Direct Customer-Merchant Engagement: Merchants will use
QBKsas incentives to encourage customers to participate in marketing promotions. These create opportunities for customer engagement and customer loyalty, yielding further ways to improve reputation and customer retention.
- Permission Based Advertising: QashBack Platform will reward consumers who agree to let their information be used for advertising by sharing part of the advertising revenues received. Consumers will also be rewarded for watching advertisements by participating merchants on the
The blockchain makes all transactions on QashBack Platform transparent (meaning any changes are publicly viewable by all parties) and immutable (meaning they cannot be altered or deleted).